Achieve Real Business Impact with TrainSMART’s Customized Instructional Design

In today’s competitive landscape, workforce training can’t just be an afterthought. To drive real results, training programs need to be strategic investments fully aligned with your organization’s specific goals and learner needs.

This is where TrainSMART sets itself apart. For over 20 years, we have been the go-to experts for customized instructional design services that deliver measurable business impact.

Our Tailored Approach Drives Real Results

At TrainSMART, our human-centric approach focuses on true comprehension, skill-building, and behavior change. We don’t just transfer information – we collaborate with you to create immersive, interactive training that drives real workforce capability.

Our tailored process starts with identifying your unique training needs and objectives. Then we determine the optimal blend of contemporary instructional design methodologies to drive results, including:

  • Scenario-based learning for relevance and engagement
  • Microlearning for knowledge retention and application
  • Motivational design to encourage behavior change
  • Immersive techniques like gamification to drive participation

We also develop customized content and materials purpose-built for your learners and business goals. This includes:

  • Engaging interactive eLearning modules
  • Job-focused training manuals and reference guides
  • Real-world case studies and simulations
  • Coaching tools for managers to reinforce training

Our programs utilize proven frameworks like ADDIE, SAM, and AGILE to ensure expertly designed and delivered training every time.

The TrainSMART Difference Delivers Measurable Results

With our customized approach, TrainSMART delivers training that:

  • Produces consistent learning across your organization
  • Reduces onboarding time and costs
  • Increases knowledge retention and skill application
  • Drives higher productivity and performance
  • Provides maximum return on your training investment

We also provide continuous improvement through Kirkpatrick Level reporting and regular instructional audits. Our partnership doesn’t end at delivery – we collaborate long-term to refine your programs as needs evolve.

Don’t settle for disjointed, one-size-fits-all training. Partner with TrainSMART for customized instructional design fully aligned to your business goals. We tailor every aspect of your program – from needs analysis through expert delivery and ongoing optimization.

Bring Your Training Programs into the 21st Century

Today’s workforce expects training that is interactive, engaging, and personalized to their needs. TrainSMART builds programs utilizing contemporary design models that go far beyond passive information transfer.

Hire Us For
Instructional Design Services

We Can:

  • Develop and conduct complex training programs in response to organizational needs.
  • Facilitate classroom, virtual instructor-led, and train-the-trainer programs
  • Analyze employee training needs and develop appropriate new programs and materials
  • Develop Instructional development solutions that include written course content, systems documentation, and e-learning (Adobe Captivate & Articulate Storyline)
  • Develop quality training materials based on the ADDIE, SAM & AGILE models of instructional design
  • Write course content, practice scenarios, activities, and assessments
  • Consult with clients, team members, and subject matter experts regarding training needs
  • Deliver engaging and professional, small group, and/or classroom training to end-users
  • Design effective blended training solutions that are job-based, learner-centered, organized, accurate, practical and sustainable
  • Develop a robust and sustainable blended training curriculum
  • Develop programs like digital eBooks, eLearning modules, self-directed modules, classroom materials (participant guide, facilitator guide, presentations, etc), and coaching tools

Our Approach To Instructional Design Projects

At TrainSmart, we take an interactive approach to partnering with our clients to achieve superior outcomes. Our methodology is based on classical instructional design and tailored to each client’s unique needs. We explore various delivery modalities to find the best solution for the project, whether it be online learning, instructor-led training, virtual instructor-led training, or blended methods.

Our final deliverables can include participant guides, leader guides, job aids, e-learning modules, webinars, technical documentation, simulations, community development, testing, certifications, and even the implementation of a full learning management system. We focus on defining the training needs, designing high-quality courses, and implementing strategies for effective knowledge transfer.

At TrainSmart, our ultimate goal is to align your training objectives with your business goals and strategies, using our fully-scalable instructional design model that is based on a proven five-phase approach.

Our approach to partnering with our clients is interactive. This proven approach results in a superior outcome. In addition, clients see improved efficiencies throughout the design and development phases of projects. While we rely on classical instructional design, we are not wedded to any particular delivery modality, relying instead on the best solution uncovered through the design process. TrainSmart solutions included but are not restricted to online learning (WBT), instructor led (ILT), Virtual Instructor-led (VILT) and blended modalities for corporate and academic clients.

Needs Analysis

Do you think training is the issue?  Training doesn’t solve all performance problems.  A training need assessment is a process of identifying performance-based problems and pinpointing those problems that can be addressed through training. This type of assessment will determine the performance gap (examining the current performance against the optimal performance) that must be improved to increase productivity, response time, customer satisfaction, etc.  A training needs assessment will also evaluate your current training to see if it is relevant as well as establish a direction for future training development.

There are many factors that impact performance including tools, incentives, environment, teams, and access to information.

A needs assessment is most important so that the right solution is determined for the problem at hand.

Audience Analysis

Designing and building a training program is not an easy 1-2-3.  You must take into consideration the audience – who will be receiving this training.  Group A might be all engineers whereas Group B might be an entire sales force…the personality and behavioral makeup of these two audiences are on opposite ends of the spectrum.

Understanding your audience means gathering data through focus groups, interviews, conversations with SMEs, surveys/questionnaires, observing, etc.

Task Analysis

Training is only relevant if the audience can apply it to their jobs.  It must be task-oriented and focused on improving actual on-the-job performance.  Task analysis will help define the training’s performance objectives for the audience.

Delivery Method Analysis

What is the best approach to training?  Instructor-led, web-based, eLearning, self-study?  This analysis will determine what the best style(s) of training is for the target audience.  TrainSmart believes in a blended learning approach, which uses a variety of teaching and learning techniques.  People learn in all different ways so by reaching out to all types of learners your training will be most effective.

Project Management

Good communication and organization equal positive, successful results.  TrainSmart feels the best practice for project management is to set clear project deliverables that have set milestones along the path to project completion.


A builder would never start building without a blueprint from the architect.  The same goes for content development! The course design comes from the analyses, especially task analysis.  Using the performance objectives uncovered from the task analysis, content developers create a whiteboard for the course.  This is a preliminary plan for all lessons and modules with their associated performance objectives and activities. There is also the proposed method of evaluation for the course.

The course design is reviewed by the Project manager(s) and SMEs before the course development occurs.


Full development begins only after the client has approved the course design – outline, performance objectives, activities, and evaluation.  Each lesson will contain the objectives, activities, evaluation, and feedback. Instructional designers use the blueprint, “course design” to build the content for each lesson.  It’s the trainer’s job to bring the objectives, content, and activities to life with motivation, articulation, and excitement.

Review, Review & More Review…

After development, it’s the job of the SMEs to conduct a thorough review of the content.  This is to ensure the content is technically accurate. It is the job of the instructional designer to take the information gathered and deliver it in a user–friendly, non-technical style of writing.  The SMEs will double-check the content makes sense and is giving the correct message. On a different level of review, editors must check for grammar, spelling, formatting, and style consistency.


Before course rollout, a pilot takes place with actual learners. This is a chance for the trainers and client to review the course one last time before its implementation to the participants, department or even company-wide audience.

This is an integral part of the development process itself.  It allows the development team – including the training specialists, SMEs, instructional designers, and instructors, to gather feedback from actual participants in a real-world setting.

Some questions and topics to keep in mind while running the pilot include:

  • Time allotment for each module and activity
  • The flow of the course
  • Is the material user-friendly?
  • Are the instructions for activities and exercises clearly stated?
  • Are the learning objectives achieved by the end of the course?
  • Course assessment tools
  • Collect feedback from learners
  • What revisions need to be made?

Revisions and fine-tuning of the course continue until the entire development team signs off and everyone is in agreement with the final product.

test-image-StephaneRapone“Working with TrainSmart on instructional design projects has always been an effective way to reach goals for programs that require customization or built from the ground up – which is why we keep engaging them with our projects. The process used is straightforward, consistent, quick, and effective. Even though we may work with different professionals on various projects, the customer experience we have and quality of work consistently exceeds expectations.”

Because our methodology is so robust,

we have designed training for a wide range of industries. We’ve had successes in… (click icons to learn more)


We are positive a partnership with TrainSmart and our instructional design team will lead to positive results no matter what the business challenges involved.

There is no one-size-fits-all when it comes to learning. A partnership with TrainSmart will lead to positive results no matter what the business challenges involved.

Contact us today to discuss how our customized instructional design services can benefit your organization. It’s time to get strategic with your training programs and see real business results.

Tell Us About Your Instructional Design Needs!